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Voice Communication in Business Volume 2
Essays on telecommunications, 1981-2002

Why should small PBXs be inferior to their larger brothers? As the cost of processors and memory went down, it became harder and harder to justify omitting necessary features from small PBXs, particularly when the program for a larger brother was already written. This appeared in the September-October, 1986, issue of Business Communications Review.

Small PBXs - Equal Opportunity For The Small Office?
(Business Communications Review, 1986)

Office modernization is making giant strides. Celluloid collars with gold collar buttons are gone, as are most quill pens, dipped into inkwells, for making records in ledger books. We have made a good start toward getting rid of green eye-shades and sleeve garters. We have even managed to replace at least some messenger boys with telephones, and some functions of the postal service with electronic messages. But there is still a barrier. If we work in a small company, or a small branch of a large company, many of the ivory tower types who design telephone equipment assume our needs are fundamentally different from those of our associates in larger organizations, and they refuse to offer us the opportunity to use the telephone for data as well as voice.

However, this is something of an improvement over the past ten years. In 1975, PBX manufacturers at trade shows hooted at the idea of putting non-modem data through a digital PBX, large or small. Now, most of them just hoot at the idea of putting data through a small PBX. They continue to push small 2-wire analog space-division systems, and even to suggest such things behind big digital PBX. And naturally they use them with Centrex, most of which is now and will continue to be 2-wire analog space division for many years to come.

But there are some alternatives beginning to show up. Most of the major manufacturers have large digital PBXs up and working. They have developed electronic telephone sets and elaborate software for these machines. In general, they are looking for new worlds to conquer, using weapons already available whose development is already paid for. And PBXs for the small office are a dandy microcosm to attack. "Digital PBXs for the small office" seems to be the battle cry.

The sensitive reader has probably already detected a note of cynicism in my feelings about the current batch of glossy brochures on my desk. And, indeed, I am disappointed but not surprised. After all, I once actually worked for a living and, as a result, have had some first-hand experience with Research and Development (R&D). That experience, coupled with years of observation, leads to the following thoughts that apply to small digital PBXs here and now:

First, in any R&D environment, we always find that whatever the project chief wants to do can be done in no time for no cost and will be a eagerly embraced by the clamoring multitudes. Any other approach, however, will be too expensive, will take too long, and will most surely be something nobody wants.

Second, market research is always done to verify the desires of the abovementioned project chief. You don't really think for one moment that a lot of money is going to be spent to prove him wrong, do you? After all, he (there aren't many shes in such positions as yet, and if there were, I doubt if they would make some of the mistakes we see all around us) is the expert. What does the customer know? Just take the answers that support the thesis. What does it matter if customers get what they don't want, don't get what they do want, and somebody else gets the business? By then the project chief will have been promoted, on the basis of his sterling performance, to a higher position in another department.

Third, the current prosperity of modem manufacturers indicates that SOMEBODY wants to send data through the telephone network. Many of these somebodies are the smallest of small offices: individuals. When customers vote with their bucks, they usually have something in mind; just what it actually is may not show up on a market research questionnaire designed to elicit some other response. My personal feeling is that the customer should be offered the maximum flexibility in a new product, and the R&D types should stand back and watch what he does with it. They might be surprised.

Finally, the major reason from the customer's standpoint for having a digital PBX is to handle voice and non-calls with equal ease. There is nothing that a digital PBX can do for voice-only connections that an analog PBX cannot do equally well. It is much harder to make a big electronic PBX using analog rather than digital switching techniques, but small analog PBXs are easy technically and usually less expensive than digital.

Voices From The Past

Glancing momentarily backward, we discover that the two most successful electronic PBXs, AT&T's Dimension and Mitel's SX-200 and -100, sold a total of over 60,000 units; they made their fortunes by not being digital. Why spend a lot of money to code a signal into a digital format to move it 18 inches from one matrix port to another? Next, consider the two biggest selling digital PBXs from 1975 to about 1981: Rolm and Harris's DTS 1200. Neither one of them was or is directly compatible with T-carrier, the most common digital transmission medium available from one PBX to another. Why digital? Indeed, Rolm's current advertising and PR releases are making a considerable effort to assure the customer that CBX digital techniques are completely invisible, and their incompatibility with T-carrier and ISDN need be of no concern.

There were a few companies, back in 1975, notably Northern Telecom, General Telephone, and Stromberg Carlson (now Telexicom), who recognized that internal and external digital capabilities might one day fit together, and started off in the right direction. And almost everybody, when they got a second chance, went digital with T-carrier compatibility: AT&T went from Dimension to Systems 75 and 85, Mitel finally brought the SX-2000 to market and used some of its capabilities to expand and augment the SX-200, Danray people founded InteCom, Harris now has the 20-20 to replace the 1200, and the NEAX 12, a 2-wire analog switch, as well as the NEAX 22, a digital switch with 2-wire analog space-division line concentrators, have been replaced with the alldigital NEAX 2400. Although the Ericsson Prodigy and the Telexicom Lexar, as delta-mod systems, are still with us, both companies have T-compatible digital systems available as well. And of course, all the new systems coming on the market today (InteCom, Telenova, Tadiran, SRX, Redcom, Solid State Systems, ITT 3100, etc.) are T-compatible Digital. Only Rolm/IBM continues its stately way with its own private CBX technology.

Three Small-Office Digital PBXs

But what about the small office? Are small business customers doomed forever to have only the 2-wire analog phones of which the ivory tower designers and their pet market researches feel them worthy? Let's take a quick look at three new, small digital PBXs coming to the market from major manufacturers: Rolm's Redwood, AT&T's System 25, and NEC's Impulse. They will show us the best and the worst of the ivory tower thinking of their designers. Then we'll take a glance at some additional small systems currently available and see what others are doing.

First, let me summarize the results. Redwood is all-digital, including its multi-button sets, but can't handle data. System 25 is a digital switch which only handles analog phones, but CAN handle data as long as it is not integrated with the analog sets. Finally, Impulse seems to have somehow gotten almost everything right and offers digital multi-button sets with optional data interfaces that permit handling voice and data alike. In all three instances, standard sets from larger PBXs are taken over directly for the small systems.

Redwood. The big news about Redwood is, of course, its use of "8x8" coding (8000 samples per second, coded into 8 bit bytes) rather than the "12x12" coding of the CBX series. Another improvement is the attention given to human factors at the communication manager interface for moves, changes, and other administration. Finally, because Redwood emphasizes the use of ROLMphones only, 1A2 behavior is emulated rather well; flash and feature code operation, basic to the CBX and CBX II product line, is vigorously derided.

Exclusive use of ROLMphones as instruments on Redwood (along with ROLMlink as the set-PBX connection) is a great step forward: any ROLMphone from the smallest to the one with the most buttons and displays can be plugged into the same jack, use the same ROLMlink, and the same line-card in the PBX cabinet. Thus everything involved with moves and changes can be handled by software and simply plugging the particular phone into a standard jack (no line-card or MDF jumper changes). Further, ROLMphones need only a single pair, so presumably existing small PBXs with single line sets can be replaced fairly easily.

ROLMphones and ROLMlink were designed to work on standard 8x8 coding, with rather intricate mapping into the CBX and CBX II 12x12 format on each line card. In Redwood, where the switching matrix uses 8x8 coding, this "digital signal processing" can be omitted to permit considerable line-card simplification. With the codec located at the ROLMphone itself, voice and data can hit the ROLMlink as digital bit-streams, multiplexed together. Indeed, ROLMlink is designed to handle 64 Kb/s for voice, 64 Kb/s for data, and have 128 Kb/s left over for signaling, supervision, and other things which may be required in the future.

The important thing to note is that the 256 Kb/s ROLMlink bit stream goes simultaneously in both directions on a single pair, with directionality separated by hybrid circuits at each end, and voice and data look exactly alike at the line card. But Redwood can switch voice and cannot, as yet, switch data. A line card supports 8 sets, and 8 time slots in the switching matrix reserved for it. Apparently there are not enough time slots to handle 8 more inputs for data. (Note that in the Mitel SX-2000 technology, which IBM rejected in favor of Rolm's, each line card also supports 8 sets, but has 32 time-slots available to allow for just such situations).

Without data capability, the rest of Rolm's desktop product line (Cypress, Cedar, Juniper, etc.) cannot be used. And, just to put the cherry on top, the digital ROLMlinks will not support standard analog modems. Install Redwood, and abandon data completely. But that's ok. Rolm press releases cite Dataquest as authority for the idea that less than 0.1% of the users of small systems need data capability. My guess is that, in an existing 1A2 environment where intra-system channels (intercom links) are few or non-existent, people of necessity walk down the hall to talk in person. If you don't have something, you can't use it, and market researches can easily draw the wrong conclusions. Maybe with a PBX, which implies intra-system paths, behavior might change. And when desktop computers replace quill pens and foolscap, the ease with which written material can be commented upon, edited, and put into finished form may demand intra-group data communication. If a small PBX can't do the job, a LAN will be required to duplicate the functions so conveniently omitted.

In all fairness, Redwood supports 2500 sets as OPS instruments, via analog cards plugged into analog card slots (which are different from the ROLMphone digital card slots) intended normally for CO and tie-trunks. So there is a way to handle some data. And Rolm people say they will be a able to handle data soon. But how? Like voice? Apparently not with the present line cards. Perhaps they will handle data completely differently as in CBX and CBX II. We'll have to wait and see.

System 25. As already pointed out, System 25 can handle only some of AT&T's new electronic sets. Specifically, it cannot support the 74xxD digital sets used on Systems 75 and 85, the only sets that offer an alphanumeric display for directory, messaging, etc. But, more important in the present context, only the 74xx sets support the work-station interface for data.

The strategy seems to be to support sets and wiring already in place to facilitate replacement of the discontinued Horizon and smaller Merlin with System 25. System 25 can support 2500 sets, 71xxA single line sets, and 72xxH and 73xxS "hybrid" sets, similar to Horizon MET sets and Merlin sets, respectively. Because these same sets and their wiring are also used on Systems 75 and 85, outgrowing the System 25 again means that investment in existing station equipment and wiring is preserved.

Unfortunately, 2500 and 71xx sets take one kind of line card, 72xx sets take a different card, and 73xx take yet another type. This will lead to administrative costs in connection with inventory, moves, changes, and upgrades in the future, to be somewhat compounded if and when another line card is made available to support the 74xx digital sets.

Without the 74xx sets, how does System 25 handle data? It uses separate units from System 75 and 85 that provide data-only interfaces where telephones are not needed (as at mainframe computer ports, etc.). Needless to say, these ADUs (Asynchronous Data Units) require yet another type of line-card. With voice handled via analog phones and data handled via ADUs that are related to specific telephones by program only if at all, AT&T's advertising experts have demonstrated considerable creativity in claiming "voice and data integration...You can talk and send or receive data at the same time with both voice and data signals carried on the same wiring."

Notice: they didn't say wires. Both AT&T and IBM have decided that the user is to install four pairs to each telephone location, although neither has a telephone set that needs all four. Thus with the right adapters at the set and intricate cross-connects at the MDF, voice and its control can use some of the pairs to System 25, while data can use other pairs among the standard four.

What is likely to happen, of course, is that the customer will use some of the extra pairs at each work station to put in his own data system, buying it from a vendor other than AT&T or IBM, probably at much smaller cost. By all means, pull extra pairs to each possible telephone set location; that gives you the freedom to use your new PBX for voice and data or, if you like, to use a completely separate system without tearing up the place to pull new wire.

Impulse. The NEC Impulse is built to support the digital D-term sets developed for the NEAX 2400. The same snap-in adaptor for data can replace the Dterm base, and the line-card can interface both voice and data bit streams to the matrix in exactly the same way, just as in big brother. The idea is so logical one wonders why Rolm and AT&T didn't think of it, too. Giving the customer the chance to add data if he wants cannot have increased the cost of line card in the Impulse very much, since voice and data are handled alike, and NEC will not have to redesign their line card later to add data capability. Maybe small offices actually do NOT want to switch data through their telephone systems, but what they will actually do when the chips are down depends on what is possible. Making small PBXs that either do not handle data at all or handle it awkwardly is a sure way to make a self-fulfilling prophecy about how great a LAN can be.

By and large, the NEC Impulse comes off quite well in that it can handle voice and data today, as can System 25, but it can integrate voice and data through its Dterm sets and their uniform wiring. Unlike Redwood, it does not leave 50% of its set capability unavailable to the customer. It will support 2500 type sets, but does not have to support a variety of other analog sets to protect its existing users at the expense of future administrative costs.

About the only flaw that shows up in the Impulse glossy brochure is the following paragraph: "We're also a world leader in integrating computers and communications (C&Ctm). We were the first to point out the significance of this concept, and the first to bring together the separate technologies that comprise it." A very careful definition of "C&C" would be necessary to turn this hype into reality.

Data between PBXs. But now, how about moving non-voice signals BETWEEN PBXs? Not one of these machines offers a direct access circuit to a T-span. Such cards are available for Systems 75 and 85, NEAX 2400 and Rolm CBX II, but not for their little brothers. No CPI, DMI, or T1-D3. Just loop start, ground start and E&M, all dating back to the days when Edison was a boy. Maybe intra-switch data isn't needed in small systems, but data connections to other PBXs may be one of the things making Hayes rich. Both System 25 and Impulse talk about modem pooling. Perhaps that is enough for now, but something better than 103/212 modems should be considered. One of the hang-ups on IBM's laptop computers appears to be the built-in modem which can only do 103/212, and cannot provide the flexibility customers associate with Hayes modems.

Maybe Rolm, AT&T and NEC all plan to wait for the ISDN 23B+D standards, after they've sold lots and lots of existing electronic sets that are not quite 2B+D. Then they can do the PBX-to-network connection right.

Some Other Small Digital Systems

Is intra-PBX data transmission really needed in a small location? Well, there are some who suggest that small LANs are going to be highly useful to tie together a boss, secretary, and a particular work-group who have to interchange text for comment, updating, etc. Although such a group might speak among themselves directly far more frequently than they would talk on the phone, they could pass documents to each other electronically as easily as by hand, and modify them electronically a lot easier than on paper. If this turns out to be the case, a small PBX with more "intra" paths than a 1A2 key system could do the job as well as a LAN, assuming favorable life-cycle costs.

Northern Telecom seems to be following such a strategy. The SL-1S, the smallest of their Meridian PBXs, will not support the packet transport equipment (PTE) which the larger Meridians will use for LAN functions, but in the 100 line and down size range we find the DV-1. The DV-1 is sort of a stand-alone PTE that provides packet switching for data and circuit switching for voice among Northern's 4020 terminals, along with access to applications processors, main frame computers, etc. Although hardly a PBX, lacking such amenities as Automatic Route Selection, the DV-1 supports 2500 type telephone sets for regular voice users, and analog loop start and ground start trunks for use with COs or behind PBXs. It does not, however, as yet support the Meridian electronic sets used by the SL-1 and SL-100, and has no digital trunk interface. Advertised as an office automation controller, its most interesting feature is a voice conferencing system using the displays on 4020 terminals to show who is present, who is absent, and who has a plain old telephone vs. who has the full display capability of the 4020 terminal including Northern's "Share," a data feature that lets everybody see the same screen picture and have equal opportunity to modify it in front of all in real time.

But some companies such as Telenova, SRC, CXC, Ztel, Redcom, Tadiran and ITT are charging into the small end of the PBX market at a great rate. Wang, owner of Telenova, has put out a complete office automation system using the Telenova to hold it together, and Telenova is as likely to have a digital CO interface as soon as the larger companies.

SRX can go down to 6 extensions economically, can emulate 1A2, and operate as a regular PBX or some combination of PBX and key. Universal card slots are used for analog or digital ports. Digital ports use ping-pong transmission to and from the set on a single pair, and the same digital line card supports three digital telephone sets as well as several data interfaces. Data interfaces, like digital telephones, use their own pair to their own port on a digital line card, so two-pair wiring is required where a station user has both voice and data requirements. Data is circuit-switched through the system on a transparent basis. '

Tadiran can go to quite small sizes with voice and data capability; Tadiran circuit-switches synchronous data, but for asynchronous data uses packet switching (or stat-mux) techniques to pack many connections into a single 64 Kb/s channel. The packet assembler and disassembler (PAD) used also makes speed conversions between connected data ports. Tadiran, too, is working on a digital CO interface.

The ITT 3100 uses standard 3-pair wiring between line card and telephone and, as one method of handling data, has interfaces to map RS-232 signals directly onto the 6 wires available. At the PBX, the RS-232 signals can then be switched directly as in a data PBX, and for about the same incremental cost per input.

Both CXC and Ztel have emphasized their ability to go to large sizes, but single modules should be economical down to sizes well under 100 lines. Both emphasize the ability to handle voice and data in their advertising. Redcom has just introduced a digital telephone to provide voice and data switching, a sort of 1B+D arrangement on a single pair, and may offer other improvements in the near future.

Conclusions

These and other approaches suggest the small office has a chance to tie its PCs together via the telephone system even yet. And, with luck, maybe digital connections to other offices can be switched through one or another of the ever more digital public or private networks. But should we rush out and buy? The main reason for caution is the imminence of ISDN. Nobody today has a 2B+D digital telephone set, although some present designs may turn out to be quite close to the final standards when available. And 23B+D standards, complete with CCITT # 7 Common Channel Signaling on the D channel, are also just around the corner.

The main question whose answer we all need is this: Can the internal data communication, presently offered between units of proprietary station equipment, be mapped in a standard way into B channels to other PBXs and COs in the future ISDN pattern? If the answer is yes, then existing systems can interface each other through ISDN with no more than a change to 23B+D equipment. If the answer is no, then internal digital communication is about all we can expect, proprietary sets will do fine forever, and modem pools will take on greater importance in the future than they have today.

Somehow, it seems silly to take a digital data stream and convert it into an analog-appearing whistle to send it through an interface into a digital network where it is recoded into digital once again for transmission, and then, at the far end, have the reverse process take place. But stranger things have happened. After all, we are still driving around in Model T Fords, cleverly disguised by decades of cosmetic manipulation and marketing hype.

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Copyright 2006 Lee Goeller. All Rights Reserved.